Invitation To Stock

Bill Lewis Fishing Australia would like to invite sports and Fishing retailers, outlets and distributors to contact us regarding the opportunity to offer customers some of the most successful fishing lures ever produced.

The Rat-L-Trap

The famous Rat-L-Trap range has been proving to be one of the most versatile lures ever made. It comes in six sizes and a good range of patterns and colours.
With over 150,000,000 units having been sold throughout the US alone the record of success speaks for itself.

Trials over the past couple of years in this country are showing that these lures are proving to be as effective here as in the US, on both freshwater and Saltwater species so it is just a matter of time before these are the “go to” hard bodied lure in Australia.

The Echo 1.75

Beside the Rat-L-Trap series we have a Squarebill Crank bait, the Echo 1.75 in a range of colours and patterns. Particularly effective in the freshwater and works particularly well in the salt as well, this being especially the case after rain and discolouration of the water.

The Stutterstep

The Stutterstep is a recent addition. It is a top water lures with an unusual shape and has several unique actions based on the retrieve.

Ideal in the freshwater especially amongst timber where the lure is able to be agitated and rotated 180 degrees whilst remaining in a relatively stationary position for numerous twitches of the rod tip, teasing the fish to strike. 

The MR-6

The latest addition to the range is the M6 hard bodied crankbait, which comes in a good range of colours and patterns. Developed in conjunction with Elite series pro, Mark Daniels Jr., the Bill Lewis MR-6 crankbait was designed to be your go-to crankbait in for targeting the two metres depth range.

Featuring a compact body that contains an internal weight transfer system, the Bill Lewis MR-6 Crankbait casts like a bullet. Its flattened sides and tapered tail combine to create an extreme vibration and tight wiggling action.

The Bill Lewis MR-6 Crankbait is perfectly weighted to slowly rise when paused and produce a low-pitched knocking sound during the retrieve to attract fish in dirty water conditions. 

The lengthened body design of the Bill Lewis MR-6 Crankbait also gives it the ability to carry two size 4 mustard triple grip treble hooks and have a much higher hook up ratio than other crankbaits of the same size.

Offered in an assortment of colours hand selected by Mark himself, the MR-6 Crankbait delivers tour-level performance.

The Rocket Bobber

The Rocket Bobber is a hardwearing float designed for distance casting. It is extremely durable and able to withstand the toughest conditions. It comes in three different sizes.


Bill Lewis Fishing Australia’s preference is to aim at keeping the distribution to a limited number of outlets across the country. Preference will be given to those who Bill Lewis Fishing Australia consider will best represent and support the products available.

We invite you to check out the range of lures and we are offering by going to

For Initial enquiries contact Phil on